WASHINGTON, D.C. — October 4, 2023 — SoundExchange, the premier music tech organization powering the future of music, will curate a slate of tech programming at Mondo.NYC 2023. The annual music, arts, and technology conference kicks off Tuesday, October 10, 2023, at 9 a.m. at Brooklyn’s Williamsburg Hotel. SoundExchange’s Music Tech Generation Paneltrack is centered around the music tech generation and will begin at 2 p.m. with a fireside chat featuring SoundExchange president and CEO Michael Huppe in conversation with CRUSH MUSIC co-founder and partner Bob McLynn. CRUSH and McLynn have guided the careers of Sia, Lorde, Miley Cyrus, Green Day, Fall Out Boy, Train, Weezer, Panic! At The Disco, and more. The 50-minute conversation will focus on the technology shaping the future of the music industry.
Huppe has been a pivotal advocate in championing fair pay for artists. Under his leadership, SoundExchange has been on a mission to increase the efficiency of payments to music creators and record labels via proprietary solutions specifically designed to address the music industry’s greatest challenges. In its 20th year of operation, SoundExchange continues to lead the charge for fair pay for artists and other rights holders and has paid out nearly $500 million during the first half of this year to performers and rights owners.
Following Huppe’s chat will be three additional original Music Tech Generation panels by SoundExchange addressing critical topics and featuring industry thought leaders and subject matter experts. Speakers in the afternoon’s program include Roneil Rumburg of Audius, Natalia Nataskin of Primary Wave, Jennifer Newman Sharpe of Exceleration, Chris Herche of Create Music Group, Andrew Batey of Beatdapp, Brad Yaun of Downtown Music Group, Jessica Sohbraj of CoSynd, Simmi Singh of Hook, Alex Mitchell of Boomy, Megh Vakharia of Symphony, artist Carrie Able and others.
In the evening, SoundExchange is hosting a 20th anniversary showcase celebration at Baby’s All Right in Brooklyn, featuring performances by Blu De Tiger and Wé Ani, with beats by KeithCharles.
SoundExchange Presents the Music Tech Generation Panel Track (Grand Ballroom)
2:00 PM SoundExchange President and CEO Michael Huppe in a fireside chat with CRUSH MUSIC co-founder Bob McLynn
3:00 PM Breaking the Mold: Business Models of the Future
With new boundless technology shaping the way companies are formed and operating, comes wholly new business models. Our industry has not always been known to quickly shift and adapt. When Napster and streaming first came onto the scene, the music industry was rigid. Now we pride ourselves on being fluid and flexible. In this discussion, leaders will dissect different emerging business models, management structures, and the ways they impact industry collaboration and revenue collection.
4:00 PM Stop the Scammers: Streaming and Royalty Fraud Prevention
It has been estimated that the music industry is losing out on as much as $2 Billion a year due to streaming fraud. One common strategy scammers use is to draft off bigger artists’ success by intentionally mislabeling a track. As fraudsters become more sophisticated, how can distributors, rights holders, DSPs, and others in the space protect themselves and their artists? This discussion will be a deep dive into fraud prevention strategies.
5:00 PM A Whole New Ecosystem: Creating & Releasing New Music with AI
The co-writer of your artist’s next big hit or the reason you debut on the charts could be AI. With endless ways artists can collaborate and access beats, samples, tracks, and more, we are living in an age of true musical exploration and innovation. The experts on this panel are one step ahead – leveraging these tools or building them and will dig into how they create and how they release new music into the world, where the biggest opportunities lie for creators and their teams, and what’s next on the innovation roadmap.
SoundExchange is the premier music tech organization on a mission to power the future of music. It was independently formed in 2003 to build a fairer, simpler, and more efficient music industry through technology, data, and advocacy. The only organization designated by the U.S. government to administer the Section 114 sound recording license, SoundExchange collects and distributes digital performance royalties on behalf of 650,000 music creators and growing. Through proprietary music tech solutions that turn data into accurate revenue, SoundExchange has paid more than $10 billion in distributions to date. For more information, visit soundexchange.com.